Gentle Cleanser is part of the Obagi Nu-Derm System and is a soap-free cleanser that gently removes impurities while soothing the skin, oil and makeup to leave skin clean, fresh and ready for the next step in the Obagi Nu-Derm System. Directions - Apply Gentle Cleanser to wet face and neck and gently work product into a lather. Rinse off with warm water. This is for Normal/Dry skin.